Portfolio
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Graphics behind depict our programs' semester work. Mused by Stella McCartney, we explored how the fashion industry can move forward sustainably.
Graphics behind depict our programs' semester work. Mused by Stella McCartney, we explored how the fashion industry can move forward sustainably.
Experiential Design
'The Good Earth' & 'Giving the Gift of Beauty'
As part of the Fashion Mash program, I helped to conceptualize, plan, and execute a year-end fashion show highlighting each of our projects! This included strategic planning to seamlessly incorporate the display of various types of works.
Working on Designs for 'Stella Stitched'
Made by me with thrifted notebook spirals, sustainable glue, and recycled sunglass lenses
Slide 3/3
Working on Designs for 'Stella Stitched'
Product Design
'Stella Stitched' & 'Spread your Wings'
Two of our projects within the Fashion Mash program were to design sustainable sunglasses and upcycle denim. We used these pieces to create looks that aligned with our mission and could be utilized in our year-end show!
Editorial Design
Various Shoots
In the Fashion Mash program, we focused on the ways in which emerging technologies are influencing fashion marketing. I learned how to utilize Adobe Photoshop, as well as how to implement AI to enhance an image's message.
Fashion Marketing & Communications
London Immersion Experience
I was able to travel to London with the UNC Fashion Mash program to explore how luxury fashion can move forward sustainably. This included touring and an information sessions at the Stella McCartney Flagship Store, Elvis & Kresse, & Mulberry!
Public Relations Writing
Media Alert & Media Advisory
In PR writing, I honed my skills on strategic communication writing, including industry formatting, verbiage, and tone. I learned to write Media Alerts, Media Advisories, Press Releases, and captions.
Public Relations Campaigns
johnnie-O Women's Launch
Tasked with ideating a strategy for johnnie-O's women's line launch, my teammates and I researched and conceptualized an influencer plan, social media strategy, brand collaborations, and experiential events to promote products.
Advertising and Public Relations Research
Online Resale Retailer's Impact on Brick-and-Mortar Resale Stores
Throughout this project, my teammates and I utilized various research methods to explore how online access to resale is impacting in-person resale business.
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